The pilot is free for 14 days with no credit card required. Production pricing starts at $99/mo for solo agents and $299/mo for teams of up to 5. Access is invite-only during the early phase to keep support quality high — request an invite, no sales call required to try the product. All pricing is published on this page; no quote-based pricing, no setup fees, no annual contracts.
TL;DR
| Plan | Price | Includes |
|---|---|---|
| Pilot | Free, 14 days | All atomic agents, all skills, full data export |
| Solo | $99–149/mo | One realtor, unlimited buyers, unlimited listings, fine-tuned voice |
| Team (≤5) | $299–399/mo | Up to 5 realtors, shared pipeline, per-realtor voice fine-tunes |
| Brokerage | Contact for pricing | 6+ realtors. Phase 4 — not the current focus. |
No setup fees. No annual contracts. Cancel any time. Data exports on request in standard formats.
What does the pilot cost?
The 14-day pilot is free. No credit card. No automatic conversion to a paid plan when the trial ends — a realtor's account simply pauses, with the option to subscribe or to export the data and walk away.
The pilot includes every atomic agent and every skill that ships in the production tiers. The constraint is duration, not capability. McKinsey's research confirms that adoption of agentic AI requires teams to understand it, supervise it, and step in without breaking the flow — 14 days is the minimum window to see the steps-vs-thoughts split work in a real listing cycle.
What does production pricing look like?
| Tier | Monthly | What it covers |
|---|---|---|
| Solo | $99 (annual) / $149 (monthly) | One realtor, unlimited active buyers, unlimited listings tracked, voice fine-tuning, full audit trail, NAR-settlement-aware buyer-rep workflow |
| Team (≤5) | $299 (annual) / $399 (monthly) | Up to 5 realtors, shared pipeline visibility, per-realtor voice fine-tunes, team outcome aggregation, role-based permissions |
Production pricing opens after the pilot phase exits. Pilot participants who convert receive locked-in pricing for 12 months.
What's included at each tier?
Every tier includes every atomic agent. The differences are about scale and team workflow, not capability gating.
| Capability | Pilot | Solo | Team |
|---|---|---|---|
All 8 atomic agents (cma-advisor, listings, contacts, deals, inbox, outcomes, alerts, audit) | Yes | Yes | Yes |
| Per-tenant container | Yes | Yes | Yes |
| Per-realtor voice fine-tuning | Yes | Yes | Yes (per realtor) |
| State-aware NAR buyer-rep workflow | Yes | Yes | Yes |
| Trace-data export | Yes | Yes | Yes |
| Cost-guard + audit trail | Yes | Yes | Yes |
| Multiple realtors on shared pipeline | No | No | Yes (≤5) |
| Role-based permissions | No | No | Yes |
| Team outcome aggregation | No | No | Yes |
| Live MLS / IDX feed (paid add-on) | Optional | Optional | Optional |
| Title-record integration (DataTree / PropertyRadar) | Optional | Optional | Optional |
Live MLS and title-record integrations require the realtor's own membership credentials and are billed at cost.
How does this compare to Boomtown, Lofty, or Follow Up Boss?
| Platform | Solo price | Team price | What's actually shipped |
|---|---|---|---|
| Follow Up Boss | $58–69/mo | Per-seat scaling | CRM with bolted-on AI lead prioritization. No buyer-listing matching. Generic AI voice. Vendor owns the learning loop. |
| Lofty (ex-Chime) | Not solo-priced | $449/mo (5 users) | "AI Copilot" + farm-area buyer matching. Generic model. Voice converges. Vendor owns the learning. |
| kvCORE / BoldTrail | Quote-based | Quote-based + setup fees | Enterprise full-stack CRM. Over-featured for solo. Annual contracts. |
| Boomtown | Not solo-priced | $1,000–1,700/mo + setup | Premium team CRM. 12-month contracts. Built for teams ≥ 5. |
| BrokerBot / Ribera AI | Not solo-priced | Enterprise | Brokerage-wide. Solo agents not in scope. |
| This platform | $99–149/mo | $299–399/mo (≤5) | 8 atomic agents on McKinsey 5-layer architecture. Per-tenant container. Fine-tuned data model. Realtor owns the learning loop. |
The platform sits at a 30–40% premium to Follow Up Boss on solo and 70–80% below Boomtown on team. The premium over Follow Up Boss is justified by AI-native architecture, per-tenant outcome-trained scoring, fine-tuned voice, and McKinsey-aligned compliance workflow — not a CRM database with AI bolted on.
Why is the pilot invite-only?
McKinsey's March 2026 article warns that "if every owner and operator deploys the same agent, trained on the same patterns and speaking in the same safe, generic tone, brands get diluted." The platform's per-realtor voice fine-tuning is the answer to that warning — and getting the fine-tune right requires hands-on support during the first weeks of every realtor's onboarding.
Invite-only access caps the support load during the early phase so every pilot realtor gets attention. As the onboarding flow matures, invitations open up. Realtors with existing referrals from current pilot participants are prioritized.
Is there a refund policy?
The pilot is free, so refund doesn't apply for the trial. For paid plans: cancel any time, no proration penalty, data export on request before cancellation closes the account. Annual plans are refunded prorated for unused months if cancelled in the first 60 days.
What happens to the realtor's data if they cancel?
The realtor exports their full trace data — match history, outcome verdicts, scoring weights, voice fine-tune samples, contacts, deals — in standard formats (CSV, JSON, PDF for audit logs). The export is available on request and is automatic 30 days before any account closure. McKinsey's strategic frame applies: the realtor owns the learning loop, the trace data, and the voice fine-tune. Cancelling a subscription doesn't change that.
The platform deletes all per-tenant data 90 days after account closure unless the realtor extends. Aggregate, anonymized model evaluations may persist longer for platform-level model improvement, never tied to the individual realtor.
How is billing handled?
Stripe at production launch (not active during the pilot phase). Annual plans are billed once at start of year; monthly plans bill on the same date each month. Payment method changes via the dashboard. No invoice fees, no payment-processing surcharges.
Request a pilot invite
Free for 14 days. No credit card. No sales call. Production pricing locked in for 12 months for pilot participants who convert.